For solopreneurs who can sell. Have sold. Built something on the back of it.
You can sell,
but at a cost.
You close deals. You're good at it. But every yes costs you something. And the deals you don't close? You don't always see those walk out.
The sales habits that got you here may be the ones quietly keeping you here.
The Revenue Leak Assessment shows you exactly where they're costing you money.
This is a 64-question assessment that takes up to 18 minutes. Once you see it, you can't unsee it.
Take the Revenue Leak Assessment ($11.83)
You've closed enough to know you can close more.
But some deals slip and you're not always sure why.
A conversation that should have landed didn't. A follow-up that should have converted went quiet. A price you should have held got softened before anyone pushed back.
The whole industry is busy looking at the prospect. Look at yourself. Once. With instruments built for it.
The leak is in your sales behaviour. Not in your skills, not in your offer, not in your prospects behaviour. In what YOU do before, during and after the conversation without noticing you're doing it.
How the Revenue Leak Assessment works
You complete a 64-question diagnostic in up to 18 minutes. You are scored across all eight behaviour types: The Emperor, The Caregiver, The Dreamer, The Host, The Visionary, The Pioneer, The Analyst, The Performer.
We surface your top two behaviour patterns and show you the exact moments they're costing you money. Then we deliver five practical insights based on how those two patterns interact.
The leak moments: The exact moments in your sales conversations where revenue quietly slips away.
The price sequence: How your profile fundamentally mishandles the money conversation.
The belief reframe: The invisible assumption holding your specific behaviour pattern in place.
The move: One borrowed behavioural move to instantly plug the gap.
The one conversation: A single, precise sentence to shift the dynamic when the leak triggers.
Here is what that looks like in practice. This isn't a personality test. It's a behavioural diagnosis. Every insight is tied to a specific moment where your behaviour starts costing you money. This is from the Caregiver profile:
"You give discounts before anyone asks, as a kind of preventive measure. You start the negotiation with yourself, and you lose it before the buyer even gets to it. Buyers who see you priced low also take you low."
That's one leak from one profile. The assessment surfaces yours.
No framework to memorise. No technique to practise. You see the leak. You feel the leak. You stop the leak.
Honest reactions
A note before you read these.
This is the part of the page where you'd normally see five-star reviews from people saying it changed their life. It won't change your life. If that's what you're looking for, don't look here. Below are the raw reactions. Some people were annoyed by the questions. Some were surprised by the result. Some went weirdly quiet for a few days when they saw the actual truth in what it gave back.
"Took the test expecting one of those 'you're amazing and here's why' results. Got a report that basically listed every awkward thing I do in sales conversations. The accuracy was almost rude. In a good way, I think."
Alexander
"The result made sense to me. What didn't make sense is how the report knew I say yes to projects to keep the relationship intact, then resent it afterwards. I haven't told anyone that. I barely admitted it to myself until I read it in someone else's words."
Erik
"I don't write reviews. But you need to know that the line about giving discounts before anyone asks for them has been stuck in my head for a week. I checked my invoices from Q1 and I discounted four out of seven. Food for thought."
Anonymous, used with permission
"…I tend to sell like a visionary: I hand someone the solution, plus the problems they didn't know they had, plus too many options. Then I decide for them and name the price without blinking. But I leave them with a bigger mess than they started with. The first thing I'm changing is staying shorter and sticking to what they actually asked for."
Rika
"What clicked for me right away was the where-is-the-leak part. It makes everything I do and don't do so tangible, so I know actually what to work on."
Annick
This could be your insight.
One small behavioural shift can recover revenue you've been losing for years without knowing it. What's that worth?
If you're open to hearing what someone should say to you about how you sell, take the test. If not, skip it.
This is what $11.83 gets you
The Revenue Leak Assessment.
64 questions. Up to 18 minutes. Scored on all 8 sales behaviour types. Your result is available in-app immediately and downloadable as PDF.
Your top behaviour profile, written out.
Your top behaviour profile, written out. Full chapter on your number one. Leak moments. Price sequence. Belief reframe. The move. The one sentence to say at the moment you usually lose the deal.
The complete Playbook.
All 8 behaviour chapters, so you can read your top 2 and borrow moves from the other six.
Start Here implementation guide.
The short, ordered walk through the bundle: how to read your result, the one move to try this week, the sentence to memorise before your next sales conversation.
The Other Half of Your Leak.
The combinations guide for what your top 2 profiles do together. Where they strengthen each other. Where they pull opposite ways. Where they create a double leak neither would create alone.
Why I built this
I built five companies from zero. This is the sixth. I can sell. I've always been able to sell. But at some point I realised the cost of every yes was too high for what the business actually needed.
The problem was never skill. It was behaviour. I was running tactics built for commodity sales on a trust-based business and paying for it in energy, in margin, and in deals that should have closed but didn't.
Once I found the behaviours that were leaking revenue, I changed them. My close rate went up. The effort went down. The business grew with less of me in every sale.
This assessment exists because I built the diagnostic I wish someone had handed me ten years earlier.
25+ years in sales · 10+ years selling expertise online · Five companies built from zero · Bestselling author · 4,000+ solopreneurs subscribed for permission sales.
No money-back guarantee.
The price is $11.83. That is the trust gate. Less than a Pilates class. Similar to a very nice glass of wine.
If your result triggers you, that is the data. The discomfort IS the leak. Refunding the assessment would mean refunding the insight, and the insight is the whole product.
If the result hits a sore thumb, sit with it. That is the golden goose in disguise. That is where the money is.
This is sales by invitation. The price is the test. Take it or don't.
$11.83. Up to 18 minutes. One real read of your sales behaviour.
You can sell. You always could. The question is what it is costing you, and where, and what to do about it.
Take the Revenue Leak Assessment. Read your top profile. Use the one sentence in your next sales conversation. The next one. Not the one after that.
Once you see it, you can't unsee it.